Hi, I’m Jess. I'm an ultra-versatile, ideas-driven, multi-skilled senior creative copywriter, art director and strategist with over 15 years’ in-house, agency and consulting experience across a wide variety of brands and business sectors. I'm a pro at connecting the dots, using insights, experience, trends and constants to craft impactful, engaging, hardworking and authentic copy, content and experiences that truly engage and convert.

I’m big on brand development, brand guardianship, culture, strategy, UX, positioning and tone of voice, and thoroughly enjoy collaborating with creative teams, strategists, stakeholders, designers, animators, brand managers, CRM teams, web development teams and beyond; ensuring all the essential ingredients marry together perfectly and resonate with the audience.

I’m skilled in conjuring original and engaging ideas; from campaign ideation, development and pitching, to crafting compelling long-form copy and attention-grabbing short-form prose, whether it be for B2B or B2C/D2C, in-house or agency, grassroots start-up or Fortune 500. From travel, retail, beauty, fashion and interiors to sustainable energy, education, fintech, tech, sports, finance, experiential events, consumer health, product naming, packaging, FMCG and more.​​

I pride myself on my versatility and ability to adapt — understanding the brand’s and the audience’s needs fast, getting under the skin of what needs to be communicated and then delivering with creativity and candour. I’m switched-on, absorb information quickly, act fast, ask the right questions, am easy-going, highly responsive to feedback, and adore the feeling of absolutely smashing a brief and delivering truly great work.

Get in touch.