TOV development, copy and creative direction for packaging, brochures, digital, social, live events.

An all-natural, deliciously dry botanical soda, Lurvill's Delight was originally established in 1896 by twin brothers Harold and Iolo Lewis, residents of Ynyshir, Wales. The drink was restored to its former glory in 2016 - quickly gaining popularity (particularly in its native community, Wales) as an alcohol- free, adult soft drink.       

I began working with Lurvill’s to help develop their brand identity, tone of voice, taglines, social media copy, aesthetic and content creation, packaging design, brand copy, menus, press releases, training documents, tasting notes, recipe cards, on-trade and off-trade toolkits, brochures and more.